3 ways Cultural Authenticity is going to score HIKE More Users

Hike has managed to distill a universal emotion and dovetail it with our cultural landscape. The result is an endearing authenticity that many marketing heads should take cue from. It's the only Indian homegrown chat application in the market.

Airlines move beyond orthodox marketing techniques

Airlines must facilitate meaningful customer care and rapid response, thereby influencing a positive public perception to maintain brand loyalty on social media. Airlines have a lot to look into: steading fares, competing for the best on-board facilitates, food quality, customer care, and getting you and about 200 other people up in the air and safely back down to the next airport.

Cyber crime gets slicker and creepier

Social media has become a prankster's heaven, and worse, a predator's laboratory. Unless you have been a victim of cyber stalking you might not realize the potency of psychological harm and real life danger it possesses. Social media has allowed millions in our country to have a voice, set trends in fashion, argue government choices, and state their opinions without fear.