That Dosa Truck

In a city like Bengaluru, where there’s a sumptuous dosa to be had at every nook and corner how does an upstart manage to stand out? Vinoth spent weeks researching the fast food dosa industry in the city, even taking up an apprenticeship at a dosa stall. He came to Leela with his findings and we helped him conceptualize his brand and his logo, eventually culminating in a successful debut of his dosa truck right outside our office!